Actors took to picket lines outside studio headquarters from California to New York on Friday as movie and television production ground to a halt in the most serious Hollywood strike in decades.
Hundreds of strikers marched with placards at the Netflix building on Los Angelesโ famed Sunset Boulevard, as well as at Disney, Paramount, Warner and Amazon premises, with passing drivers honking their horns in support.
In New York, Jason Sudeikis and Susan Sarandon were among A-listers who showed up for demonstrations, triggered by the refusal of studio bosses to meet actorsโ demands for better pay and job security.
โThe studios are tone-deaf and greedy, and they need to wake up โ because we are the ones that made them rich,โ actress Frances Fisher, who starred in โTitanic,โ told AFP while marching outside Paramount Pictures.
Screen Actors Guild (SAG-AFTRA) members joined writers who have been on strike for weeks, triggering the first industry-wide walkout for 63 years and effectively shutting down Hollywood.
โWeโve been out here for about 80 daysโฆ The fact that SAG-AFTRA went on strike brought a lot of energy, and thereโs incredible solidarity,โ said โFriendsโ co-creator Marta Kauffman.
The studios โlook like the devil,โ she told AFP, at the picket line outside Netflix.
Actors formally went on strike at midnight Thursday after negotiations to reach a new deal with production studios ended without an agreement.
The unionโs demands have focused on dwindling pay in the streaming era, and the threat posed by artificial intelligence.
โWeโre in this for the long haul, but this is a historic moment,โ said Vera Cherny, 44, who has had roles in โThe Americansโ and โFor All Mankind.โ
โIt is time for us to lock down the contracts that are going to serve generations of actors to come. Just like they did in 1960.โ
Blockbusters delayed?
Protesters came out in force on both coasts for Fridayโs protests.
In Manhattan, 36-year-old actress Casey Killoran told AFP that actors are โjust trying to make a minimum wage, a living wage in New York City.
โWe want to be able to live in the place that we work,โ she said.
But for now, the โdouble strikeโ has essentially shut down all US productions, with limited exceptions such as reality and game shows.
TV shows that had continued to shoot amid the writerโs strike, such as โStar Warsโ series โAndor,โ will shut down.
Ongoing production of movies including superhero flick โDeadpool 3โ and historical epic sequel โGladiator 2โ were also expected to shutter, and their release dates could be postponed if industrial action drags on.
Actors are now prohibited from promoting some of the yearโs biggest movies, at the peak of the summer blockbuster season.
The A-list cast of Universalโs โOppenheimer,โ a much-hyped wartime biopic from Christopher Nolan, walked out of their London premiere on Thursday.
SAG-AFTRA represents actors from mega-stars such as Tom Cruise to day-players who take small roles on television series.
Top stars enjoy individual contracts with studios that far exceed the union minimums which are the focus of the actorsโ strike, but their presence on picket lines over the coming weeks could help draw attention to the dispute.
โWeโre part of an industry that has so many people that are front-facing, so that extra PR is gonna be helpful,โ said Tien Tran, star of sitcom โHow I Met Your Father,โ who was picketing outside Paramount.
โConsentโ
The last time the actorsโ union went on strike, in 1980 over the advent of pay television and home video, it lasted more than three months.
This time, the union says actorsโ pay has been โseverely erodedโ by streaming and has warned that artificial intelligence poses โan existential threat.โ
Ezra Knight, SAG-AFTRA New York local president, said AI โthreatened to remove real performers from the creative space.โ
Studios โwant to hold on to their right to take my likeness, in one productionโฆ and use that likeness in perpetuity forever,โ he warned.
โWe want limitations to that, we want consent and to be able to give permission for that.โ
The Alliance of Motion Picture and Television Producers (AMPTP) says it had offered large pay raises and a โgroundbreakingโ AI proposal to actors.