Roy Moore, the former US Senate candidate from Alabama, on Wednesday filed a $95 million defamation lawsuit against Sacha Baron Cohen, claiming he was duped into appearing on the British comedian’s Showtime series “Who Is America?” and falsely portrayed as a sex offender.
Moore, a Republican and former chief justice of Alabama’s Supreme Court, also sued Showtime and its parent CBS Corp for defamation, and accused all three defendants of fraud and intentional infliction of emotional distress.
Baron Cohen’s representatives did not immediately respond to a request for comment. CBS and Showtime did not immediately respond to requests for comment.
The lawsuit arose from a July 29 broadcast where Baron Cohen, disguised as Israeli anti-terrorism expert Erran Morad, interviewed Moore and demonstrated a supposed “pedophile detector” that beeped when waved near him.
Moore, whose wife Kayla is also a plaintiff, said he had been lured to Washington, D.C. on the pretense he would receive an award for his support of Israel, and would not have met Baron Cohen had he known what was planned.
After the beep, he told Baron Cohen: “I support Israel. I don’t support this kind of stuff,” and walked out.
“This false and fraudulent portrayal and mocking of Judge Moore as a sex offender … has severely harmed Judge Moore’s reputation and caused him, Mrs. Moore, and his entire family severe emotional distress, as well as caused and will cause plaintiffs financial damage,” the complaint said.
Larry Klayman, a conservative lawyer representing Moore, did not immediately respond to a request for comment.
Moore, 71, running in heavily Republican Alabama, lost his Senate race last December to Democrat Doug Jones after being accused of sexual misconduct toward female teenagers while in his 30s. He has denied wrongdoing.
The lawsuit was filed in the Washington, D. federal court.
Baron Cohen is known for portraying characters like Ali G, Bruno and Borat Sagdiyev whose interactions with people, who do not realise they are serving as foils, often result in their revealing more of themselves than they realise.
His sketches have gotten him in legal hot water before, including when two former college fraternity students claimed they were duped into appearing while drunk in his 2006 film “Borat! Cultural Learnings of America for Make Benefit Glorious Nation of Kazakhstan.” That case was dismissed in 2007.